User Experience Design for Ease & Appeal
We ensure that User Experience is embedded into the product right from the concept stage to make the product experience joyous and sticky
Differentiated UX Design for Every Level of Product Maturity
We define 6 levels of Product maturity, with each level differing in UX Design requirements
The Six Levels of Product Maturity


PROBLEM IDENTIFICATION
Product Concept Validation
Formalize & Validate the User Personas.
Formative User research with specific user personas for validating user pain points.
Identifying/addressing aspects of a problem.


CONCEPTUAL SOLUTION
Solution Framework
Mapping Features to Persona pain points.
Solution framework validation with User personas.
Articulating the solution concept, Story telling.


SOLUTION DEMO
Zero-Code Clickable Demo
Hi-Fidelity Clickable Demo of your product
Explaining the solution benefits
Demos for User-testing, Customer validation, or Pitching and funding rounds.


BETA LAUNCH
Minimum Viable Product
MVP articulation to demo value of the solution.
UX Design for MVP
Interaction design, Visual Design, & Design specs


STABILITY AND SCALING
Complete Customer Experience
Defiing touch-points of the customers and users.
Service map of Complete customer lifecycle.
Designing for all the touch-points.


GROWTH PHASE
UX Governance
Setting up UX practice.
UX Pattern library: Design language for product.
UX Design process for faster design & validation